GURU SEBAGAI INFLUENCER: MEMBANGUN GENERASI CERDAS DAN BERKARAKTER DI ERA DIGITAL
DOI:
https://doi.org/10.51499/cp.v10i2.949Keywords:
Character Education; Digital Literacy; Influencer; Smart Generation; TeacherAbstract
This study explores the role of teachers as influencers in 21st-century education, particularly in developing students' intelligence and character through the use of digital media and technology. Digital transformation requires teachers to function not only as conveyors of information but also as community leaders who can provide positive influence through digital behavior and communication. The purpose of this study is to analyze how teachers carry out their role as educational influencers and their impact on students' intellectual and character development. This study uses a literature review method by reviewing scientific sources such as books, articles, journals, and relevant research reports. The analysis was conducted using a descriptive-analytical approach to identify patterns, ideas, and strategies implemented by teachers in integrating character values ??and digital literacy. The results show that teachers with strong digital competence and personal integrity can create a positive influence through educational content, digital role models, and ethical communication. The implications of this study emphasize the importance of improving teachers' digital literacy, supporting educational policies, and ongoing professional training to build a digital learning ecosystem that is characterized, adaptive, and responsive to contemporary challenges.
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